Weeks 9 and 10 – Marketing Masterclass

Hi Everyone,

Week 9 of the Masterclass was to continue to define our niche and researching what type of product we were going to produce and evolve into an eBook.  We did research all over the internet and our last and final place we checked was ClickBank to determine if our niche and product was a viable selection.  My wife and I made a final decision that our first niche would be “Green Technologies” as I indicated in week 8.  Our first product which we are working on is an eBook that explains what renewable energy is.  So of course we thought a good title would be “Renewable Energy Explained” and we are hard at work making our product the best it can be.

Week 10 (this past week) we were to accomplish several things to move us forward.  First we had to finalize our product name, which my wife and I did last week.  Next was to order a domain name for the product.  So, I went to D9 Hosting to see if my product name was available in a domain name (which it was) and then I ordered and registered the name for our business through D9 Hosting.  Next on the list, John wanted us to develop the chapter titles of our eBook.  We already had our product in an outline format, so we were already done with this phase.

The last thing we were to accomplish was to order our eBook web site template through Planet Divinity.  This was something I was really excited about.  When we built our current site it was very bland until we had the chance to order and install our Header and Footer graphics through Planet Divinity.  I remember that it was the first time I felt proud to have a web site out there where everyone could see it.

This time, ordering from Planet Divinity was the same experience.  I went to the site, ordered the package, paid for it then was taken to a page to explain the details I wanted in it.  It was very easy and took about 5 minutes.  In less than 48 hours Steve at Planet Divinity had my whole package (eBook web site template) done.  Besides that I had asked him to do the graphics for my eBook cover and the 12 chapters with the titles.  You guessed it, it all came in the same email.  Easy to order, work accomplished FAST and great looking.  What else could you expect.  I’ve come to expect excellence from Planet Divinity and why not?  They have ALWAYS performed that way.

Now we get down to Week 11.  I can’t wait to see my product site!!

Jay

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Waiting for Week 5

It has been a long week for me waiting for our next lesson.  I guess I shouldn’t complete the lessons as fast as I have been lately.  Although I am sure that other lessons will take me much longer to complete.

I have spent my time this past week checking out WordPress (that is the power behind this blog site and provided as an option for my D9 host site) and found out things to make it easier for me to improve things.  One thing I found was expansion of the blog entry box.  The default is 20 lines and I found out in the settings area that I can change it to a larger area just by changing the number of lines and saving the setup.  I now have it set to 50 lines which for me makes it easier to read, spell check and proof-read every blog before we post them.

I also spent some time on the cPanel of my hosting site with D9.  I can’t wait to start having add-on domains and sub-domains.  It all looks very easy to manage anything from just the one panel.  It provides all of your hosting information for your site and all the statistics related to it also.  Just about anything you need for your site is just a point and click method.  You do not NEED to know HTML at all.  However, having played with web sites before, it is always good to know HTML just in case you would like to modify things a bit.  All in all a pretty slick deal for the price. 

This morning I have been madly trying to ensure I have all my links, IDs and Passwords on my laptop so I can travel and continue working on the Marketing Masterclass.  I have one of those USB pocket drives that I basically have for my photo’s.  So I loaded our Masterclass desktop folder onto it so I can take it along, plug it into the laptop and I have all that information.  This will become important this week I think when we add graphics to our sites.  Thinking ahead I save the header and footer graphics I purchased from Planet Divinity into a sub-folder called (what else) “Graphics”.

Don’t forget to check out the links highlighted in this blog.  I put them in case you are interested in them.  The D9 hostings is obvious, but the HTML link take you to a site that has free HTML code for you to use on your site.

Cheers,  Jay

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